10 Undiscovered German Startups You Should Know

Here at the Coaching Blog- one of the world’s leading blogs on the subject of Leadership and Coaching we quite often post articles by leading authors and authorities- today we are delighted to post an article from Medium.com by EquidamWeekly.

Government support, lower cost of living and attractive cities such as Berlin are just few of the reasons why Germany earned the #9 spot on the Global Startup Ecosystem Ranking and #2 in Europe.

Much has been said about the home of Rocket Internet and Germany’s thriving startup scene. However, because of such proliferation of startups, a large number of companies are growing under the radar. We believe they deserve to be discovered, and who knows, maybe one day become the champions of the German economy!

Why these companies?

These companies displayed exceptional performance on important success factors — strength of the team, size of the opportunity, competitive environment, etc. — while remaining off the radar of investors and media websites.

Most lists and competitions are biased towards companies that reached the largest number of milestones. We tried to avoid this bias and instead reward companies on outstanding performance in peer groups based on sector, size, and development stage.


YOODOC is the first healthcare treatment finder on the web. It lists all types of doctors and treatments and answers pertinent questions such as: How much does a dental crown cost in Munich vs. in Berlin? Where can I get physiotherapy in my neighborhood? What options do I have for laser eye surgery? YOODOC is not only a great information and booking platform for patients, but also a perfect marketing tool for physicians or therapists seeking new patients and digital visibility for their practice.


Experience the next level of guitar chord training with the world’s first interactive guitar trainer that understands what you are playing and adapts to your personal skills. Featured on Guitar Player and Musicradar, Uberchorduses exclusive technology that literally “listens” to you play and gives instant analysis and feedback like a real guitar teacher.

Upcycling Deluxe

Upcycling Deluxe is the first major online store for Upcycling design in Germany. The team designs and sells products from creative recycled materials and offers products from more than 50 German and international upcycling labels.


Toposens is building innovative 3D sensor technology and has developed a completely new method of localizing 3D positions through ultrasound for the precise 3D detection of objects in real time. The sensor system of Toposens generates new ways of providing non-optical vision for technical objects, such as robots, autonomous vehicles, or IoT systems.


Heili is a self-learning, AI-driven cloud infrastructure management solution. It ensures that the backend stack of your favorite application is always online. Supporting infrastructure in both public and private clouds, Heili can be deployed for AWS, GCE, Openstack, and more. Configuration is a simple two step procedure taking less than 15 minutes.


FastBill is a streamlined, web-based solution that helps companies in their daily office work and accounting. FastBill offers extensive functions for creating and sending bills, capturing and archiving of invoices, customer management, as well as a simple exchange with accountants and employees.


Rysta offers a complete, economic solution to immediately create IoT products with recurring revenues. The company builds WiFi connected sensors and operates a cloud to deliver data on an API or connect it via IFTTT. Rysta also provides a billing system to charge recurring revenues. It is IoT sensors-as-a-service for the world of tomorrow.


As a young brand of footwear, shoemates wants to establish itself in the area of “social business for shoes and fashion.” For every pair of shoemates sold, the company guarantees that one pair of shoes will be donated to a school child in Afghanistan whose family cannot afford to buy shoes. The donated shoes are produced in Afghanistan to strengthen the local economy and guarantee a simple and targeted distribution of donated shoes.


Lichtliebe creates and crafts beautiful innovative wooden lights — made in Germany. The two founders studied lighting design in Australia and have strong knowledge in object illuminations.


Binee is a waste collection system for your old devices. The company provides information on what waste to recycle and where your waste goes; it also gives instant credits for recycling that can be used at major retailers.

Equidam is the leading online valuation platform worldwide. Do you know any startups that could be a part of this list? Let us know in the comments, or drop us a line on Twitter @equidamtweets.


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