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Here at the-Coaching Blog-run by Gerard O’Donovan, our aim is to constantly bring value to those seeking to improve their lives. Therefore we have a policy of publishing articles and materials by guest authors whom we value and appreciate. Today’s guest author is Taryn Harris (South Africa).
What makes you “buy in” to you and others?
You invest in yourself because it’s important to you. You choose to do something and commit to act on it because it will benefit you and you feel it will serve you and your objectives. You “sense” this as a “gut” feeling of “YES” and a knowing and often feel inspired by the possibility and what it might mean for you and your life – professionally and personally. Humans align with what they believe in – activities, groups, brands, companies, leaders and goals which speak to their values, aspirations and who they view as extensions of who they are. They engage because they WANT TO are the ones that create sustainable results, businesses, causes and practices, not those who feel obliged to. They do it FOR THEMSELVES! This is true for any committed and inspired action any of us undertake. We all know the saying, “What’s in it for me?”
How do you create “buy in”?
The success of being able to lead effectively depends on the power of a shared idea. You need to harness communal beliefs and goals so you make the idea a reality and create an experience everyone wants to show up for and be part of. TED Speaker, Simon Sinek speaks about this with his “Golden Circle” formula. He illustrates how people “do not buy WHAT you do – they buy WHY you do it!”
Successful leaders find ways to get their teams to buy into the WHY and make the idea relevant to them! To be part of something that speaks to their core beliefs and the way they relate to and experience the world. As Simon points out in his talk, the part of your brain (limbic brain) that is responsible for your feelings and decisions responds to the “why” as this speaks to aligning your feelings with your actions, goals and associations.
Tips to “buy in” to yourself so that others “buy in” to you too:
Live Purposefully, Lead Passionately!
My advice: Find the WHY and find ways to live it. This is the first step to creating the life you want to live personally and professionally!
Credit Source:
About Taryn Harris
Taryn Harris is a professional executive and life coach, speaker and the creator of the In-Body Method. Taryn moves people into their power and organisations into their power through people. Her programmes focus on developing interpersonal and leadership skills, emotional intelligence and team functioning. Taryn will show you how to create a life –both personally and professionally – that you want to show up for! She gives you the tools to effectively navigate through the opportunities and challenges and teaches you how to positively affect your behaviour and emotions by rewiring your mind to become more content, resilient and confident by tapping into the intelligence of your body.
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